SEO Secrets That Will Bring You Loads Of Free Traffic
If you are new to internet marketing you may not be familiar with Search Engine Optimization, otherwise known as SEO. Many newbie’s to internet marketing turn to paid traffic, or traffic exchange schemes to promote their new site. Those methods are at best not very effective, and at worst extremely time consuming and expensive.
Free traffic from the search engines is the best traffic. If you use proper SEO and build a good site the search engines will send you more traffic than you dreamed of, here are some tips to help with your SEO.
Build a content rich website
Building a site that has original keyword rich content is the first step. If your site is rarely updated with new content there is little reason for the search engines to visit. It is important to constantly add new content to your site, search engines are constantly looking for something new and they aren’t easily fooled. If you simply copy content that is already all over the internet, or use a cookie cutter web page, you will not get traffic from search engines.
Know your keywords
This is probably the single most important step in building your website. Keywords and phrases are basically the terms people enter as search criteria. If you have a site selling widgets try to think of all the terms people would use when looking for your particular type of widget. There are tools available to make this easier Keyword Discovery offers a free tool to research keywords, as does Google. Research keywords and phrases with less competition at first, and then build up to the more popular keywords once you have some momentum.
Once you choose your keywords use them on your site. Use your keywords in your sites URL, home page title, alt image tags and strategically throughout your pages. Keep your keyword concentration around 3 to 5% on your site. Too much, or too little and your SEO will suffer. It comes down to this, a search is absolutely alway about content.
Develop quality one way links
One way links pointing to your site are a very important part of SEO. Search engines use links to rank your site. Your linking strategy is very important. Every link counts as a vote in favor of your site. The higher the PageRank of the site pointing to you, the more the link counts. PageRank is important in determining wher your site is listed in the search engine results. Contrary to popular belief, there is no such thing as a bad one-way link pointing to your site. Your SEO will not be negatively affected by a link pointi
